Perpetual

The Perpetual animation combines 2D and 3D to explain Perpetual's proprietary peptide drug discovery workflow to potential investors.

Perpetual Medicines is a fully integrated computational peptide therapeutics company that aims to build a next-generation peptide drug discovery engine. This project involves crafting an engaging video to elucidate our client’s state-of-the-art peptide drug discovery platform to potential investors. Given the complexity of the subject matter, our objective is to utilize 2D illustrations to deconstruct the complex peptide design processes into digestible segments. Concurrently, we've incorporated conceptual arts and graphics to showcase both the science behind client’s product and the subsequent increased productivity. Additionally, we've introduced a symbolic totem to embody the perpetual essence encapsulated in client’s company name. To augment the film's scientific authenticity, we've also integrated 3D elements to visualize the design and testing phases of peptides within client’s software. This not only enhances the scientific credibility of the production but also elevates the film’s overall quality, thereby enhancing the brand's standing. Through the fusion of succinct language and captivating visual design, we've produced an animated film that not only presents Perpetual Medicines' technology with clarity and approachability but also contributes to the elevation of client brand's value, fostering further communication between client and their investors.