Innovac Therapeutics is a biotechnology company focused on developing groundbreaking vaccines to address unmet medical needs. Their proprietary mRNA technology platforms and industrial vaccinology approach significantly reduce the time required for mRNA vaccine development.
The video aims to demonstrate Innovac’s comprehensive drug development workflow, highlighting key technologies such as their AI-driven computational platform and lipid nanoparticle technology. To maintain clarity, we employed a workflow map theme throughout the film to represent the end-to-end process. Additionally, we used a faux 3D effect to emphasize the lipid nanoparticle, a core component of Innovac's competitive advantage.
In a departure from previous animations, we introduced more cartoonish illustrations to enhance audience engagement. For example, at the film’s conclusion, we personified a T-cell to illustrate how Innovac’s technology increases its potency, ultimately enabling it to destroy disease cells effectively.
Since the target audience is investors rather than scientists, we opted for a playful, cartoon-like style with engaging sound effects. The goal was to present the content in a captivating manner while also elevating Innovac’s brand value.