We created this 3D animation to showcase Ansun Biopharma's novel COVID-19 drug for clinical approval during the early days of the pandemic.
This is an example of us being current and responsive to the changing world by working with the biotech leaders to solve real-world issues that require immediate care and answer.
Throughout the animation process, we were very adaptive to this novel pathway associated with Covid-19 replication as Dr. Alastair Louey, serving as the key science expert for REN, has vetted every bit of science in dialogue with Ansun clinical team to ensure scientific accuracy before we moved on to developing the creative proposal.
In addition, we've also devloped our own processes to translate scientific molecular diagrams into accurate 3D models, ensuring that our work precisely captures how the drug operates.
By combining concise language and clean visual design, we created an animation that not only helped assure viewers of the efficacy of the drug, but also effectively educated them about the mechanism without oversimplifying the science.